Peach to Palms
Sell Fast for Cash
The complete seller's guide to cash offers — how they work, how buyers calculate them, what the real numbers look like, and when a cash sale is and isn't the right move.
By Ty Jackson · Peach to Palms
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Cash sales aren't just for desperate sellers. Here are the real reasons people choose them:
Speed. A cash closing can happen in 7–21 days. A traditional listing takes 60–120 days on average — often longer when you factor in financing fall-throughs, renegotiations after inspection, and appraisal gaps.
Certainty. A financed deal can fall apart at any point — and about 15–30% of them do. Buyers get denied, appraisals come in low, jobs change. A cash buyer eliminates that risk entirely.
As-is condition. Cash buyers buy the property as it sits. No repairs, no staging, no cleaning out years of belongings before showings.
Privacy. You don't put the house on the MLS, don't have strangers walking through every weekend, and don't have your neighbors speculating about why you're selling.
When it makes the most sense:
Let's look at a real scenario. The property: 3-bedroom, 2-bath home in Cobb County, GA. Market value in good condition: $240,000. Current condition: needs a new roof ($12,000), kitchen update ($18,000), and general cosmetic work ($8,000). Total repair needed: ~$38,000.
Traditional Listing (After Repairs): After-repair market value $240,000, minus repairs to get it list-ready ($38,000), agent commissions at 5.5% ($13,200), seller closing costs (~$3,600), holding costs during listing ($4,500), and a typical price reduction ($5,000) — net proceeds: ~$175,700. Timeline: 4–7 months.
Cash Sale (As-Is, No Repairs): Cash offer of $155,000 (typically 65–75% of ARV, minus repairs), minimal or no seller closing costs — net proceeds: ~$153,500–$155,000. Timeline: 2–3 weeks.
The gap is about $20,000–$22,000 — but you're not spending $38,000 on repairs, 4–7 months of your time, or months of mortgage payments while you wait. When you factor in holding costs, uncertainty, and the energy required to manage a traditional sale on a distressed property, many sellers find the net difference is much smaller than the headline numbers suggest.
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